Tuning Up Your Landing Page

What does one test in the landing page? There are the hotspots that you might want to give utmost attention to. If you are able to inspect these elements of your landing page, you will be ensured that your landing page will always be in top condition.
Logo and Banner
Basically, these are the [...]

Link Exchange: Your Ticket To Better Page Rankings

Get the most out of associated and relevant sites by linking them to your own website! Link exchange could be your best bet to achieving that coveted position on search engines.
Any online business that’s serious about getting noticed needs to adopt link exchange. It’s because this popular marketing tool represents better search engine ranking, [...]

Seo - Page Design That Is Bad Seo

One of the main principles of making profits from search engine optimization techniques is to make your site as “user friendly as possible.” The more well thought out that your web site pages are in these little ways, the more functional they will be considered to be by both people and search engines and your [...]

Don’t Fall Into The Pixel Or Wiki Page Trap

The million dollar homepage was a novel idea. Advertisers flocked to purchase pixels and the creator collected more than a million dollar. Now there is a gold rush to buy wiki pages.
However, today the Alexa ranking of million dollar homepage stands at 48,000. It will continue to decline. The same fate awaits the paid [...]

Adsense per i video: Google lancia un nuovo programma pubblicitario per siti web che inseriscano i filmati di Youtube.

Google ha lanciato ufficialmente per il mercato US un nuovo canale di distribuzione contenuti per AdSense, la sua popolare piattaforma di advertising. Si tratta delle “Video Units“, in sostanza dei “player personalizzati” YouTube con supporto per annunci pubblicitari in “text overlay” e “companion ads” che saranno legati all’account AdSense dell’utente “publisher”.
Dal comunicato [...]

Building Links To Increase Traffic And Page Rank

Most sites have a links page - why? Well, there are two very important reasons why a web developer should consider having a links page.
1. Search Engine Optimisation or SEO is only one way of getting the search engines to pick up that you are there. Something else that you must not neglect if [...]

Spam e Deliverability

Il tema della deliverability è sempre più all’ordine del giorno visto che lo spam nella nostra posta continua ad essere un problema. Forse ce ne accorgiamo un po’ meno rispetto al passato perché ormai usiamo tutti o quasi, consapevolmente o meno, dei filtri antispam. Vediamo come funzionano le principali metodologie di filtraggio:

Filtri [...]

7 Ways To Optimize Your Landing Page

The landing page is the first page a visitor sees when he clicks on your website link, your Google AdWord, or your banner ad. For people spending thousands of dollars on an email blast or through Google AdWords, you would think that they would make sure their landing pages are optimized. But in a lot [...]

La vera pubblicità interattiva: quando gli utenti possono intervenire e dialogare direttamente con l’azienda.

Come fare pubblicità interattiva? Come attivare una campagna pubblicitaria che sappia valorizzare i commenti degli utenti?
Mordechai (Morty) Schiller scrive in un commento ad un post davvero intuitivo di Steve Outing:
“Non vedo come la pubblicità interattiva possa volare sopra Madison Avenue. (Sebbene questa fortezza sia stata già attaccata da Epinions.com e [...]

How To Attract Quality Dating Traffic

If you are webmaster for a dating site, one of your top priorities is getting quality traffic. Dating sites are about people, and you must attract heavy traffic to have a successful dating site. Just quantity is not enough, however. You have to have quality too; in your landing page, your site in general, [...]